Developing new audiences
sam-culture developed targeted marketing campaigns to support audience development for specific events at Brighton Festival 2014, including Northern Stage€™s Catch 22; Philharmonic Orchestra: Wim Vanderkeybus€™ Talk to the Demon; Feria Musica€™sSinue and The Tempest in Musick by New London Consort
National Trust, Hatchlands Park have commissioned a feasibility study on the viability of creating a new family attraction.
Pam Jarvis, sam-culture and Mel Larsen will assess options, research visitor needs and expectations and review best practice in leading attractions nationally to define the opportunities for the National Trust.
A consortium of the largest and most influential arts membership organisations has received a grant of £1.1 million from ACE to run a large scale national collaborative programme led by the visual and performing arts sectors to increase levels of arts engagement by families and young people.
sam-culture in association with Catherine Rose Organisation and Catherine Sutton are commissioned to produce the evaluation.
Read the interim Executive Summary:
We have also been commissioned by UK Theatre Family Arts Campaign to produce an online evaluation toolkit.
Family Matters, a one-day conference at The Albany, Deptford was held 11 March 2014
Audience Development Plan for Informal Learning: This plan, now nearing completion, was commissioned to unify a range of departmental targets and approaches into a cohesive, directional and effective strategy.
National Maritime Museum in Greenwich wanted an improved return on Investment re: ticket sales and to develop specific audiences such as families and young people and attract a new varied demographic through enhanced sophistication of audience segmentation and targeting. The plan is being produced by Mel Larsen and Pam Jarvis
Seascapes by L S Lowry and Jeffrey Camp; rural scenes by Peter Doig and Edward Burra and urban images by Carel Weight and David Redfern feature in this new free exhibition, co-curated by residents from Portslade and West Hove.
sam-culture is involved with audience development for Brighton Museum
Artist Maisie Broadhead has won the 3rd Pavilion Contemporary commission. A major new installation, working title 'Peepers' will be seen in Brighton's Royal Pavilion later in the year. sam-culture will focus on marketing and audience development.